It was very important to us to put motiv8ing quotes on our apparel to empower YOU (our clients, friends, & loved ones) to keep going towards your fullest potential & pushing past your limits even when it's challenging.

Like brushing your teeth, motivation has to be initiated DAILY.

On those days when you don't feel like working out, wearing our apparel will give you that extra umph of motiv8tion you need to domin8 your workout! Because staying active is such an important key to leading a healthy lifestyle.